Increase Web Traffic Blogging

Blogging is merely keeping of a log at a website. It is a combination of the words "Web" and "log". Blogging is carried out through a blogging software that maintains the daily posts on the site. It doesn’t take long to set up blogs and once installed you can update it easily with lots of content daily.

To keep a blog is simply to maintain a page on your site where there can be daily posting of new content by the website owner or the visitors to the site. Blogging has one particular striking feature - the information there is always kept fresh as there are daily entries.Our interest in blogs is in its search engine placement significance. Blogs can fetch you a lot of web traffic without any effort at all.

Search engines tend to rank sites with content favorably. Since a blog posts fresh content to the site on daily basis, the information at such a place is kept fresh and current making it a preferred destination for visitors. The web is about information - current and meaningful ones so as the information in the blog gets updated constantly with rich information so does the ranking on the search engines increase.

Some blogging tools worth looking into include:

Blogger.com
Blosxom
Drupal
Geeklog
LittleHJ
ModBlog
PHPNuke
pMachine
Radio UserLand
WordPress

Like in traditional sea, your blogging should be around a central theme or keyword. Too many themes may dilute the consistency of your content and score you down the lane of SEO. Sticking to a central theme will help you to enrich the content of your pages and get favoring scoring in the search engine ranking algorithms.

The most popular blogging tool on the market today is WordPress which can be downloaded from their website at http://wordpress.org/download. Installation is simple and does not require extensive knowledge of programming languages.

Blogging is being used by many sites as a way to passively draw targeted traffic and search engine rankings. Installing one can help you draw web traffic and get noticed quickly by the engines.

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How to Building Links for Search Engine Optimization (SEO)

In the past all you had to do to get good rankings in Google and the other search engines was to trade links with several other web sites using your key words in the link text. Although this still holds true today, I have reason to believe sites are being penalized for not using a directory style link structure with no more than 25 links per page. Having a directory style links system on your site will make it more of a resource to your visitors and not just a bunch of un-organized links all lumped together on a single page.

There are of coarse other ways to attract incoming links to your web site without providing a link back or what’s called a reciprocal link.

1. There are thousands of forums out there that will allow your links in a short signature file at the end of each post. Join forums that are related to your subject matter and take part in the discussions. Make sure you use your key words in you signature file link and not just your URL.

2. Submit your site to as many directories as you can. There are thousands of directories out there that will post your website into their directory for free and also some that charge a small one time fee. Again your title or link text is key. Make sure you are using your key words in your link text or title.

3. Writing and submitting articles like this one with a small resource box at the end is also a good way to attract one way links back to your site. When you submit your articles to the many article directory portals you are getting links from the portal site, plus people will search for and use the articles from the portal site on their own sites. If you write just 1 good article and submit it to 10-20 portal sites you could end up with 100’s of back links over a very short time.

4. Writing and submitting press releases work almost the same way an article works. You write the press release and submit it to PR sites. The PR site will submit it to the major search engine for a small fee and your press release could end up on Google and Yahoo news search the next day. People are also looking for free news feeds to syndicate on their web sites and blogs. If you write a good news piece it could end up on 100’s of blogs and other news sites around the web. Again make sure your web site link is in the news piece some were.

5. Free classifieds may not provide you with much traffic but you can create hundreds of back links to your web site with a little time and effort.

6. There are also web sites that will place your link on their front page as a sponsored link for a small fee. For this to work thou you need to make sure your links are up for more than a month or two. If the search engine picks up your link one month but its gone the next it won’t do much good.

article by Tom Worsley
image from 123rf.com

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